Digital media VY Esports announced it has secured a new round of seed financing led by Raine Ventures, with participation from Courtside Ventures and Elysian Park Ventures. A content and services platform focused on bridging the world of esports, traditional brands, and media companies, VY Esports
ConvertFlow is a web app marketing product that aims to help users increase customer conversion on their websites. It guides website visitors to become leads, customers and repeat buyers, with targeted calls-to-action and on-site messages. Users can also connect ConvertFlow to their favorite marketing apps
Martech startup Ometria announced the completion of $6 million in Series A financing from Samos Investments, Octopus Investments, SaatchInvest, Force Over Mass Capital, Summit Action, Sonae IM, and Adjuvo. Ometria is a customer insight and cross-channel marketing platform that enables retailers to send highly personalized
DataDaily is an email marketing app that provides huge email lists for less than $10. It is a private marketplace for high quality B2B contacts, accessible to registered users. Unlike other lead-gen providers, DataDaily allows users to preview every data point before making purchases. Users
Planable is a marketing productivity product that functions as a command center for a social media teams by liberating them from tedious drudgery and allowing them to work together to produce great content on social media. Users can preview content exactly as it will look
Martech startup CallRail closed $75 million in financing. Sageview Capital and Leaders Fund participated in the round. CallRail provides call analytics to data driven marketers with the goal of improving customer acquisition. The company’s platform tracks phone calls from online and offline marketing campaigns, including
SpotRight completed $6.8 million in financing led by TechOperators and Silicon Valley Bank. SpotRight aims to make it fast and easy to define and view custom audiences by targeting them across such top media-buying platforms as Facebook, Google, and TheTradeDesk. Using rich social media behavior analysis,
Synup announced it has secured $6 million in Series A financing, led by Vertex Venture Capital. Prime Ventures also participated. Synup offers a set of tools to help make life easier for local marketing consultants, agencies and brands that want to advertise locally. According to
DoubleVerify, a leading independent provider of digital media measurement software and analytics, today announced that Providence Equity has completed a majority investment in the company. DoubleVerify provides online media verification and campaign effectiveness solutions for brand marketers, agencies, advertising networks, demand side platforms, exchanges and digital
Digital media startup ViralGains closed $13.5 million in Series B financing led by First Analysis. Origin Ventures, Stage 1 Ventures, Pallasite Ventures and LaunchCapital also participated. ViralGains is a software company that seeks to create authentic connections between brands and consumers through online video. The