Influential Closes $12 Million Series B Funding Round

A.I. influencer technology, Social Intelligence™ firm and IBM Watson Developer Partner Influential secured a $12 million Series B financing round led by existing investors Capital Zed and Europlay Capitol Advisors, with participation from WME.

Influential strives to position itself as a category leader in the social intelligence and influencer marketing industries, as well as an innovative platform that brands, agencies, and influencers can use to produce social media campaigns.  

This round brings the total capital raised to $26.5 million since the company’s inception in 2013.

Influential plans to use the funding to take the company’s AI SaaS platform to market.