Zaius Secures $30 Million in Series B Round

Zaius, an CRM built for B2C marketers, raised $30 million in a Series B round led by Insight Venture Partners. Previous investors Matrix Partners, Underscore VC, and Leaders Fund also participated.

Zaius lays claim to a 300 percent growth in 2017, and expects to continue this momentum with a platform that delivers to users the data they need to understand their customers with a seamless, unified campaign workflow. According to the company, Scotts Miracle-Gro, Anheuser-Busch InBev, Burt’s Bees Baby, Moda Operandi, and Optoro are generating ROI as a result of their B2C CRM.

Zaius will use this investment to further develop its partner and developer ecosystem, as well as expand its platform functionality.