Syniverse Appoints William Hurley as CMO

Syniverse announced today it has appointed William Hurley as its chief marketing officer. Hurley will lead the company’s product and marketing strategy as Syniverse looks to accelerate its global growth trajectory in the enterprise, operator and mobile messaging spaces.

Hurley has more than 20 years’ experience in leadership roles at companies across the hardware technology, cloud, mobility, security and IT sectors. Most recently, he helped drive the transformation of CenturyLink into an enterprise IT-services company focused on customer experience. Prior to that, he served as CMO at Unify, where he grew the company’s integrated communications solutions and helped its pivot to cloud, channel and IT services. Hurley has also served in executive leadership roles at technology companies Westcon and Marsh, as well as consulting firm Peppers & Rogers Group, Inc.

Hurley holds an M.B.A. from Fordham University and a bachelor’s degree in computer science from the State University of New York at Albany.