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MIRROR Secures $13 Million

MIRROR Secures $13 Million

In-home fitness technology company MIRROR announced that it has closed $13 million in financing led by Spark Capital, with participation from Lerer Hippeau, First Round Capital, Primary Venture Partners, BoxGroup, and Brainchild Holdings.

MIRROR’s connected fitness system combines a responsive display with content to bring a boutique studio experience in-home. Users receive access to an evolving selection of live and on-demand classes across a variety of genres, including cardio, strength training and yoga.