Online security company NS8 completed $7.5 million in seed financing, led by Arbor Ventures, with participation from TDF Ventures and Hanna Capital.
NS8’s products aim to protect online businesses from fraud and abuse, creating a secure customer environment. NS8 Complete Storefront Protection helps ecommerce businesses fight advertising fraud, order fraud, and poor performance. Monitoring and analytics service NS8 Staylive provides alerts when users’ infrastructures experience issues. NS8 TrueStats is an analytics and conversion tracking application that detects bot activity and invalid traffic.
NS8 said the funds will be used for strategic expansion of sales and support in North America, Western Europe, and India.