Marketing Technology Startup CrowdTap Raises $5 Million

According to a recent SEC filing, influencer marketing startup Crowdtap received $5 million in financing from an undisclosed investor.

Crowdtap’s proprietary platform helps to narrow in on a client’s target audience and discover the right influencers to go hand-in-hand with the client’s brand messaging. According to the company, its clients include General Mills, Heineken, Kraft Foods, P&G, Verizon, Walmart, and Yum Brands.