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Leafly Hires New CEO Chris Jeffery

Leafly Hires New CEO Chris Jeffery

Leafly, a cannabis technology company, announced that startup executive Chris Jeffery has been appointed to the role of chief executive officer.

Prior to Leafly, Jeffery co-founded OrderUp, an online and mobile food delivery service. He built the company into a dominant player in the ecommerce and on-demand delivery spaces, driving $100 million in annual sales in 40 markets across the United States. In 2015, OrderUp was acquired by Groupon.

Leafly aims to be a worldwide resource for cannabis information with 13 million monthly visitors and 60 million monthly page views across its websites and mobile applications. According to the company, the Leafly website and mobile app also include a comprehensive strain database, a news and culture section, and a video platform, Leafly TV.

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