250ok announced the close of $2.6 million in Series A financing led by Arthur Ventures.
250ok is an email analytics and deliverability platform, driving insights into performance, sender reputation, fraud protection, and consumer engagement. The platform also allows users to track custom parameters, such as age, gender, and location, to better identify and segment recipients for targeting and analysis.
In its announcement, the company said the round is to be invested into product expansion and hiring.