Hearsay Social Acquires Mast Mobile for Undisclosed Sum

Hearsay Social, a software-as-a-service digital marketing platform for financial services that uses predictive analytics to help financial advisors automate marketing tasks, announced it has acquired Mast Mobile. Financial terms of the deal were not disclosed.

Mast Mobile is a software communications platform designed to make it possible for employees to become mobile-first, eliminating the need to carry two phones. Headquartered in New York, it was founded in 2013 by David Messenger, Peter Lurie, David Dawson, and Bubba Murarka.

Mast Mobile previously raised $12.4 million from investors including FirstMark and Grand Central Tech.