Martech Startup Metadata Brings In $1.4 Million

According to a recent SEC filing, Metadata raised $1.4 million in financing from an undisclosed investor.

Metadata is a next-generation demand generation platform that aims to accelerate customer acquisition for B2B enterprises. The company provides B2B marketers with prospect database enrichment, using more than 150 data signals to give businesses greater insights into their current prospects, as well as easy-to-implement micro-targeting strategies for prospective new customers. By fueling content marketing campaigns with targeted advertising, B2B clients can see an increase of opt-in and sales qualified leads.