Canvs Announces Artificial Intelligence Integrations

Canvs, a leader in emotion analytics, unveiled a new artificial intelligence initiative at its recent west coast client steering committee summit, which was attended by leading TV networks, film studios, agencies, and content creators. Platform updates include predictive machine-learning and AI solutions for Twitter, YouTube, Instagram, and Facebook, advancing the company’s mission of understanding human emotion and how it affects behavior.

Most of the product enhancements announced will allow marketers to tie campaign results back to emotions and correlate to business KPIs. These product features use patented AI and machine-learning technology to help marketers implement learnings from the Canvs platform.