Ansira Names Daina Middleton as CEO

Ansira, a leading data-driven, technology-enabled marketing solutions provider, announced today that Daina Middleton will become Ansira’s chief executive officer.

Prior to joining Ansira, Middleton served for more than four years as CEO of Performics, a global performance media agency. During her career, she has worked across a variety of industry categories and with iconic brands such as Nestle, Verizon, Coca-Cola, Microsoft, Bose, Kohl’s, Toyota and Singapore Airlines. In addition to Performics, Daina worked for the digital creative agency Moxie and spent 16 years at Hewlett-Packard in a variety of marketing roles during her tenure there.

“We are excited to welcome Daina to the Ansira team,” said Jim Warner, Ansira’s chairman. “Her outstanding track record as a marketer, agency leader and innovator will help drive great results for our clients and growth for Ansira.”