Sigstr Brings In $5 Million

Software startup Sigstr announced it has secured $5 million in Series A financing. Hyde Park Venture Partners and HubSpot participated in the round.

Sigstr unlocks employee email such as Gmail and Outlook as an “owned channel” by providing simple, central control over a company’s email signature. The SaaS product plans to drive brand compliance and deliver real marketing ROI. Sigstr customers, including Angie’s List, Invoca, Terminus, and California Closets, among others, use clickable call-to-action banners to bring awareness and encourage engagement for key events, case studies, product updates, job opportunities, and internal communication.

The company revealed that Sigstr, which currently has 33 employees, plans to use the investment to create more products and add additional employees to its sales and marketing teams.