Martech Startup WorkSpan Brings In $9 Million

WorkSpan announced the completion of $9 million in Series A financing. Two investors contributed to the round, including Mayfield Fund.

WorkSpan is a network that marketers can use rapidly to execute joint marketing programs with a circle of trusted partners and agencies. It enables cross-company teams to have shared visibility at scale with each partner; give and get access to joint funds, campaigns and content; create and propagate campaigns to internal and external partners; and drive mutual accountability towards shared goals.

In its announcement, the company said it is currently making its global debut, following an early availability program that included SAP, Intel, CenturyLink, and Infosys.