Shift Secures $38 Million

Transportation startup Shift announced the completion of $38 million in Series C financing. Six investors contributed to the round: BMW i Ventures, DCM Ventures, G2VP, DFJ, Highland Capital Partners, and Goldman Sachs.

Shift is an online platform that enables its users to find, compare, purchase, and sell cars. Acting as a personal automotive concierge service, the company details cars, lists them on multiple selling sites, handles test drives, and finds prospective buyers. Charging fees for registration, car prep services, and sales tax, Shift provides customers with a 200-point report that includes specs, high-resolution photos, vehicle histories, and results on their cars before purchase.

According to the company, with this latest round of funding, Shift will invest in additional technology, expand its team, and enter new markets.