SavingStar Raises $1.4 Million

Consumer cash back startup SavingStar announced the completion of $1.4 million in financing from an undisclosed investor.

SavingStar is a paperless grocery rewards platform that enables shoppers to earn cash back from purchases. Shoppers earn cash from item-level grocery purchases with offers linked to their store loyalty cards. The software automatically adds the value of each offer into members’ SavingStar or partner accounts, allowing them to pick their payout from cash back or other currencies. The platform was launched in June, 2010, and is based in Waltham, MA.