Internet Analytics SimilarWeb Secures $47 Million
SimilarWeb completed $47 million in financing. Four investors participated in the funding, among them Viola Growth, Saban Capital Group, and CE Ventures.
SimilarWeb’s market intelligence solutions seek to provide customers with insights to help them understand, track, and grow their digital market shares. Using Similar Web’s insights, businesses, agencies, marketers, and analysts can benchmark performance against competitors, illuminate competitors’ online strategies, discover new opportunities, identify emerging trends and better understand consumers. SimilarWeb has thousands of customers and works with some of the largest global brands, including Google, L’Oreal, Airbnb, and eBay. The company’s team is spread across seven global offices and includes more than 350 employees.
In its announcement, the company said SimilarWeb will use the new funding to continue building out its analytics, business development, and acquisitions.
