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Synthio Closes $10.5 Million

Consumer data platform Synthio Closes $10.5 Million

Digital Media, VR, and AR startup Synthio secured $10.5 million in financing. Eight investors participated in the round: Fulcrum Equity Partners, Vocap Ventures, Spinnaker Trust, AIM Group, Silicon Valley Bank, Stanley Partners, Ellis Capital, and Buckhead Investments.

Synthio is a customer data platform that automates the cleansing, standardization, and synthesis of contact, firmagraphic, and technographic data to make it actionable for immediate use. The company claims to be the only data solution that automates the data cleansing process while providing the richest firmographic and contact data available. From merging non-standard or free-form data into a single usable dataset, to deduplication, standardization, and strategic augmentation, Synthio’s goal is to meet every data need of the modern marketer.

The company commented that the new funding will allow it to continue investing in synthesize first- and third-party data into the highest quality contact, firmagraphic, and technographic profiles.