Donor engagement solutions provider iDonate announced a $10 million Series A funding round led by PerformanceEdge Partners, a venture capital company focused on SaaS growth businesses. Additional funding was provided by existing and new investors such as the Miles Foundation.
iDonate was designed from the ground up to accelerate the impact of nonprofit work by increasing donations. The company says that from its roots as the world’s first non-cash-donation technology provider, it has expanded its platform to cater to every donation type, style, and preference by complementing nonprofit customers’ existing customer relationship management systems and including multiple giving channels such as website, peer-to-peer, text, and event.
This financing will be used by the company to augment its platform with the next generation of donor-centric features, including data analytics, peer-to-peer features, and donor engagement functionality.