Red Points, a technology company that aims to solve online counterfeiting and digital piracy, has closed a $12 million Series B round, led by European VC Northzone. Previous investors Mangrove and Sabadell Venture Capital also participated.
Barcelona-based Red Points has developed a cloud-based SaaS solution for IP infringement detection and removal. The company’s easy-to-use platform enables clients to automate counterfeit and piracy identification through an advanced keyword-monitoring system with image recognition to detect IP infringements wherever they occur.
According to the company, Red Points’ clients can rely on the system’s machine-learning features to get ever-evolving online protection that learns from their account histories and identifies new threats to be removed. This reduces loss of sale, quality distortion, price erosion, and brand dilution for customers.