Brooklyn-based company FANCHEST closed $4 million in seed financing from investors including GoAhead Ventures and Connected VC.
FANCHEST works directly with teams, schools, vendors, and sponsors to curate and send team-themed gift boxes to customers. The company believes that this approach helps teams improve fan experience and engagement through increased ticket sales, exclusive merchandise promotions, and strategic partnership opportunities.
FANCHEST plans on using the funding to include offerings from 25 more teams in 2018, as well as invest in increasing its repeat purchase rate for existing customers.