Performics Names Amy Krauss to U.S. Chief Operating Officer
Performics, the performance marketing agency of Publicis Media, had promoted Amy Krauss, formerly executive vice president, Agency Solutions, to U.S. chief operating officer.
Krauss, a Performics veteran since 2007, most recently led business operations and resource management as executive vice president, Agency Solutions. Prior to this role, she headed the Performics Client Solutions team, delivering strategy, audience insights, and optimization of clients’ performance marketing programs. In her new role as U.S. chief operating officer, Krauss will oversee the delivery of capabilities across the Performics U.S. network. She will continue to report to Shamberg and serve as a member of the U.S. Executive Committee.