Digital media startup Grateful Ventures announced the close of a new round of financing from Gannett.
Grateful Ventures is an online media and publishing coalition focused on building content and monetization strategies for high-value domains. The company aims to deliver on five key value propositions: making capital investments in websites to accelerate growth; producing compelling video content that generates immediate revenue both on-site and through social media; designing programmatic strategies that maximize ad revenues; building sales and marketing teams with aggressive go-to market plans; and providing ad operating infrastructure.
In its announcement, the company said Grateful Ventures will initially produce videos and content about food and cooking that will appear on Gannett websites and in social media.