New Product Alert: Backbone
Backbone is a wearables health and fitness product that allows users to achieve and maintain their best posture in any place and at any time. The device helps users achieve their best posture by discreetly and comfortably aligning shoulders and spine. It vibrates gently when users slouch or sit too long, and the companion app features posture-strengthening, educational videos that will get users moving and feeling their best.
Backbone was developed by Tuan Ho and Anthony Tam.