Internet-of-things startup OnePulse announced the close of $3 million in seed financing. Five investors participated in the round, including Foundation Capital, Next 15, BBH ZAG, and Beacon Capital.
OnePulse is a mobile app that connects people and businesses with opinions and rewards them through PayPal. The tech industry has called OnePulse “the Twitter of consumer insight”; it takes response rates, response times, and user engagement to levels not previously seen in conventional digital surveys. OnePulse aims to help businesses understand consumers better, promoting decision-making and driving profitability.
According to the company, the funding will be used for a United States launch, its next step in an aggressive international expansion plan.