Digital Media and VR and AR startup Fyber announced the close of $7.9 million in financing from BillFront.
Fyber is a leading mobile advertising technology company that is solving the business challenge faced by freemium app and game developers by generating sustainable revenue streams through ad monetization across connected devices. Built by developers for developers, the company’s unified platform serves approximately more than 350 million monthly active users and empowers thousands of the world’s leading app developers and publishers to integrate, manage, and optimize ad revenue sources across mediation, exchange, and ad serving.
In its announcement, the company said the working capital financing will allow Fyber to scale its operations globally and capitalize on the strong growth within the programmatic and real-time bidding (RTB) advertising markets.