Yoyo Wallet just closed $15.3 million in Series B financing. Three investors participated in the round, among them Metro Group and Woodford Investment Management.
Yoyo Wallet is a U.K.-based mobile wallet startup that enables users to pay for their goods with smartphones. The company currently processes more than 150,000 monthly in-store transactions, combining payment and a loyalty program via an easy scan. It also provides a marketing platform for retailers that facilitates digital customer engagement in-store. The multi-retailer Yoyo Wallet’s loyalty program delivers rewards automatically to customers based on their buying patterns.
According to the company, the round will help them expand partnerships with retailers, continue building the platform, and aid European expansion.