Third Door Media, the leading publisher and event organizer for marketing and advertising trade media publications, recently announced the launch of MarTech Today, a new industry publication dedicated to marketing technology news.
Intended for marketing and technology professionals, MarTech Today covers a variety of trending topics in the martech landscape, such as advertising technology, data management platforms (DMPs), CRM management, and marketing automation technology. In addition to the new website, MarTech Today also includes a daily email newsletter that provides a quick read of top headlines, as well as a mobile app edition available for both Apple and Android users.
Founded by search marketing luminary Danny Sullivan in 2006, Third Door Media is the publisher of Search Engine Land and Marketing Land, both well-known marketing news sites that receive millions of monthly visitors. Third Door Media is known for producing engaging content that addresses key industry trends, and it also curates hands-on tips and advice that readers can apply directly to their work. Both Search Engine Land and Marketing Land have robust contributor networks comprised of digital marketing industry leaders who share their expertise and learnings on a regular basis.
Speaking about the introduction of MarTech Today, Chris Elwell, Third Door Media CEO, said, “The addition of MarTech Today to our portfolio is the perfect complement to our MarTech® Conference series, where these same professionals and martech providers converge to tackle the challenges of integrating marketing technology.” Third Door Media is the organizer behind several top industry events series, including the MarTech® Conference and the Search Marketing Expo ® series, which are attended by thousands of industry professionals.
The launch of MarTech Today comes at a time when increasing numbers of marketing professionals are using technology solutions to bring more efficiency and scale to their marketing activities. While martech vendors have been popping up across a variety of specialty sectors, few trade publications have been available to date to help marketers navigate the market through expert analysis and in-depth features.
Visit martechtoday.com.