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Albertsons Acquires Plated for Undisclosed Sum

Albertsons Acquires MealKit Delivery Startup Plated for Undisclosed Sum
Credit: plated.com

Albertsons Companies, one of the nation’s largest grocery retailers, today announced the acquisition of Plated, a premier meal kit service.

Plated launched in 2012 with a mission to change the way America eats. The company uses data and technology to disrupt traditional food supply chains and make it easier for people to cook meals at home. Founded by Josh Hix and Nick Taranto, the company has rapidly scaled and evolved with a customer-centric model that focuses on choice and flexibility to provide a personalized dinner experience. The company had previously raised $56.4 million from investors that include Techstars, ff Venture Capital, Founder Collective and Greycroft Partners.

“With Plated, we’ve found a partner who shares our commitment to delicious, affordable food; superior technology and innovation; and world-class customer service,” said Bob Miller, chairman and CEO of Albertsons Companies. “We are excited to offer our customers more online options and fresh, quality ingredients along with distinctive recipes at their doorstep or through traditional shopping trips.”