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Personalization Platform Provider Evergage Raises $10 Million

Digital marketing platform Evergage Raises $10 Million
Credit: evergage.com

Evergage announced the close of $10 million in Series C financing. Three investors participated in the round: Arrowroot Capital, G20 Ventures, and PJC.

Evergage has created a cloud-based platform that helps digital marketers increase engagement and conversions through real-time 1:1 personalization. Combining in-depth behavioral analytics with customer data, Evergage provides a platform for marketers systematically to understand and interact with each person who visits their sites or uses their apps – one at a time, “in the moment” and at scale – with the goal of delivering a relevant, individualized experience.

According to the company, Evergage will use the new funds to drive expansion across the company, including engineering, sales, marketing and client success departments. The company will also expand internationally.